"Consumers don't want electric cars.”- Mark Fields, Ford CEO 2016
Really? I guess history does repeat itself.
"There is no reason for any individual to have a computer in his home." - Ken Olsen, CEO and Founder of Digital Equipment Corporation (the second largest computer company at the time) and, ironically, on Ford's Board of Directors in 1977. Digital Equipment Corporation (or DEC as it was affectionately known) is long since out of business. Ford will follow the same path unless they 'get it' in time.