Just a couple of ads.

Just a couple of ads.

I've created a few Tesla print ads for the Model S a few weeks ago and I thought I would post them here and see what the community at large thinks. If this is inappropriate for this forum please delete this thread, I simply enjoy Tesla Motors projects and hope I can share some of that fervor with others.

I am aware these are images of the prototype I thought the background gave a bit better contrast for the text in this case.

Timo | November 20, 2013

IMO Both are anti-ads. First one is just political nonsense which equals "I would never ever want to buy such thing", and second I don't have a clue what you are trying to say, but it feels like you are saying that Tesla doesn't care your accomplishments, you just suck.

Car t man | November 21, 2013

I don't think Timo is the kind of guy that is very close to abstraction and abstract thinking. I am not liking the texts as is, but yes, for a Tesla,
the advertising should and would be abstract in many or most cases,
especially in more intellectual media. What is left of it anyway...

Timo | November 21, 2013

What part of the first is abstract? Second I really need explanation. What does your would be age do with "what do you stand for"? How are the two related? (besides, that's incorrect hours which is a bit irritating. Correct number is somewhere close to 1051920 give or take few days depending when you are born)

Car t man | November 21, 2013

It is that "abstraction" that ticks you off :)

Are you an engineer, or a numbers guy by profession?

Timo | November 21, 2013

Probably language barrier more than abstraction.

To second question a bit of both. Cross between Sheldon Cooper and Howard Wolowitz with a hint of Hannibal Lecter.

Car t man | November 21, 2013

yep, numbers people and engineers don't like abstraction that much.
think of it this way. the most difficult problems engineers and numbers people
try to solve, are usually then solved with abstract thinking and out of the
box thinking. so decomposing complex abstract issues, is a natural to good engineers and numbers people. to go into the other direction and form abstract matters, stories, art... not so much so. so, all is well and up to spec :)

The Gforcian | November 21, 2013

It wasnt meant to be threatening.

Tesla vehicles offer the choice between gas or electrical propulsion. How many true choices do you have for the cost of gas in a given area inside the U.S.? Usually it's a matter of cents and forces one to simply make the decision to drive less or sacrifice something else.

With the onset of passive electrical generation in ones homes the socioeconomic effect of not paying for your transportation beyond initial cost and maintainence is huge...

The second ad is simply meant to inspire one in this thinking.

Timo | November 21, 2013

So you want to show them as combo? I would prefer losing the "capitalism" part of the first one, simply make it freedom of choice and second drop the living duration because that just doesn't work. Simple "what do you stand for? Tesla." is more striking and memorable. (in my mind second one has "So? Who cares?" before "what do you stand for" and I'm pretty sure you don't want that association for advertisement.)

I would like to hear what Car t man sees in that second one. He talks about abstract thinking, but I don't see him explaining what abstract is there.

Car t man | November 22, 2013

I also don't like these two specific texts, but noticed that Gforcian (god help you if you're a Nvidia fan :) is after abstraction in a way, and felt like mitigating a clash between the two worlds a bit. And honestly, I am not feeling all that creative this week, so I can't participate in the ideas
department right now, but see from Timo's reply that he simply dislikes the exact initial text. I think you can do better also.

Timo | November 22, 2013

This time I'm sure language barrier is in my way: gforcian? clash between the two worlds? I have no clue what you mean.

alcassfast | November 22, 2013


This thread is painful.

alcassfast | November 22, 2013

Reminds me of a date with a Scorpio woman.

Car t man | November 22, 2013

The Gforcian nick probably comes from Geforce, which is a brand of Nvidia corporation. A computer graphics card maker, so he would be beyond geek :)
Actually, I think the Tesla's display is also powered by Nvidia's graphics
processors. But his nick is more likely tied to G forces..

As for two worlds, I meant creative abstract crowd and numbers people.

RanjitC | November 22, 2013

From your name to your abstractions this too highfalutin for an average Joe like me.

blurr | November 22, 2013

I Imagine there if they ever did a AD it would Read:

TESLA "99 out 100" Consumer Reports or/
TESLA "the car that was on fire"
--Catching fire reference--

blurr | November 22, 2013

--(Hunger Games) Catching Fire the book--
however that would be a bold move for them.

Timo | November 22, 2013

I would so much like to say that there are no "two worlds", unfortunately I have first hand experience that there is: In billboard of one of the humanistic departments there was an picture of simple "follow the line" maze-like thing which for some reason was near impossible to solve for humanistic mind, while hard science mind like mine I saw no problem, I didn't even got the point of the picture because to me solution was obvious. One of the humanists asked me how long it took me to solve it

Me: "two seconds"
She: "Two seconds!?!"
Me: "about so"
She: "Show me"
[I proceed to follow the line with my finger]
In middle of the showing she said something like "wait, what? How does this lead to there" and I was puzzled because I saw no problem there.

Apparently their entire department had problems solving the picture. Trick of a mind of some kind.

Car t man | November 23, 2013

There you go. Different people carry different software or firmware. Some are better for certain tasks and fare poorly (or fail completely) at others..

Brian H | November 23, 2013

Timo, please take a pic of that maze, and print it here. Sounds fascinating.

Captain_Zap | November 23, 2013


PorfirioR | November 23, 2013

Timo, I know what you mean. I had a similar problem with this puzzle:

I solved it in about 1 second, but my wife said that I could not go to Vegas with my buddies until she solved it. I am still waiting.

Timo | November 24, 2013

Can't take a picture, this was several years ago and the building it was on is no longer part of the University, so I very much doubt that that picture is still in it (department is still, they just moved to different building).

gutiez | November 28, 2013

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I feel quite discouraged because I don´t have enough Money to pay my Facebook campaign advisors.

Can you help me?

gutiez | November 28, 2013

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