So there seems to be some disagreement about the current state of the EV manufacturing world. I've posited that the other automakers just don't get it. They will sell a few cars to a few diehards, but to really launch the transition to sustainable transportation, the OEMs need to start doing it right, or they are dead meat. Apparently Loup Ventures agrees. Here is their theory of the case-
"In 2016, EVs accounted for less than 0.25% of cars sold in the US. In 2019, EVs will account for 2-3%. There are now 17 EVs in the US market, compared to 11 a year ago. Next year that number should rise to 24. The majority of these models fall into two camps: those with starting prices above $70,000, and those with ranges below 130 miles. These two camps are largely ruled out as a mainstream option given the high price or limited range. We view a more mainstream option as priced below $40,000 with a range above 225 miles. When filtering for prices below $40,000 with a range above 225 miles, the list narrows to five options, compared to three a year ago. Today, this list includes the Model 3, Chevy Bolt, Hyundai Kona, and Kia Niro. Within that group, there’s a wide range of design options, software functionality, and charging network availability. Considering those factors, Model 3 is the clear winner in terms of value.
Our conclusion: competition in 2019 and likely 2020 is not a measurable threat to Tesla. The Model 3 is unchallenged in its EV value proposition.
The prevailing wisdom holds that OEMs are quite good at producing cars and switching the drive train to electric will be simple, allowing them to profitably scale EV production and maintain their market position. If this is true, it would dramatically lower Tesla’s market share and make the story less compelling overall, but we believe Tesla’s 7-year head start sets the company up to control a significant share of the market for a long time.
Three key benefits from Tesla’s head start:
* 92% more efficient batteries than four other EV manufacturers, adjusting for differences in range evaluation methods.
* Vertically integrated Supercharger network is easier to use compared to generic charging stations.
* More advanced self-driving capabilities."