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I met the Audi e-tron and Jaguar I-PACE. Photos!

I met the Audi e-tron and Jaguar I-PACE. Photos!

My wife and I went to our first meeting of Sacramento’s SacEV group last night. In attendance were an Audi e-tron and a Jaguar I-PACE. (Note the naming pattern: vowel, hyphen, four-letter word.) I took a bunch of photos I thought y’all might find interesting. In this gallery, I go back and forth between the two cars, so sorry about that. Remember that the Jag is black and the Audi blue. In others you can see logos to help tell which one you’re looking at. The Audi belongs to a local dealer, and the Jaguar is privately owned.

Anyway, here you go. Enjoy! https://share.icloud.com/photos/0cAhsuf9A51psBr9GYaNUvsDQ#West_Sacrament...

dmastro | July 11, 2019

There's a SacEV group?

CharleyBC | July 11, 2019

@dmastro: There is! Here’s their website: https://www.saceva.org.

Magic 8 Ball | July 11, 2019

The audi needs more badges on the back (they usually have at least 3).

dmastro | July 11, 2019

Thanks @CharleyBC

Both are great looking cars IMO. Nice to see more and more EV options coming to market.

Joshan | July 11, 2019

The one thing that jumps out at me is the 100 knobs, buttons aqnd levers on the inside of the car. Manufacturers need to break out of the old school mold of ICE vehicles. They are just retrofitting an ICE vehicle with electricity and calling it a day.

They are doomes to failure with this appoach. They are making Motorola Flip phones and Tesla is making Iphones. The really need to fully embrace a new vision for cars that utilizes todays technology, not that of 1992.

CharleyBC | July 11, 2019

@Joshan: I hear ya. Note that both cars have digital displays in front of the steering wheel that mimic analog gauges.

But actually, I think there may be a place for such designs. When my father-in-law was shopping for a new car a year ago, one of his key criteria was almost exactly what you said: "100 knobs, buttons and levers". To him, that was a measure of luxury and feature set. He loves our 3, but the minimalism just isn't for him. So if designs like the Audi and Jaguar will get people into EVs who for whatever reason don't want a Tesla, well, so much the better. I'd rather have more electric cars on the road.

Joshan | July 11, 2019

You are so wrong fish... it is obvious you have never done development.

The days of everything being a button or a knob are over. Yes some people live in the past like charleys father-in-law, but those customers are numbered and fading fast.

All that does is pigeonhole you into thaty only ever being able to serve on purse.

People were freaked out at iPhones at first also. It is normal... humans do not like change, we are createures of habit. But we also learn and adapt once we realize something different is actually better.

I remember everyone older than me stating how they would "always have a home phone". How many have home phones today....

lunde | July 11, 2019

I actually like not having anything in front of me while driving. Consider the Tesla Semi that has two screens, both of which are on the side. There is nothing but visibility in front of the driver.

calvin940 | July 11, 2019

@Joshan

"The one thing that jumps out at me is the 100 knobs, buttons aqnd levers on the inside of the car. "

It was immediate for me too and my initial reaction was that made me ill. Sooo much better with the M3 clean, uncluttered design. Seeing things like this make it abundantly clear Tesla took the right approach.

calvin940 | July 11, 2019

@CharleyBC

Btw, thanks much for this. It would be a very long time before these would ever show up in real life where I live so these pics are my current real life opportunity to see the insides of these models. Great to have these for comparison especially when I can show them to friends and they can see the difference between my M3 and these vehicles.

Jalinllc | July 11, 2019

Analogous dedicated buttons debate back in 2007 and how things evolve ;)
https://www.youtube.com/watch?v=So7qrFO_p44

Joshan | July 11, 2019

LOL, that video is classic and Steve Ballmer = Fish

CharleyBC | July 11, 2019

@calvin940:

"Btw, thanks much for this. It would be a very long time before these would ever show up in real life where I live so these pics are my current real life opportunity to see the insides of these models."

You're welcome! That's exactly why I took these last night and posted. Neither car is common out in the real world. I hadn't even heard of the Jaguar until a week or two ago. So I figured folks might enjoy seeing what else is out there. Whether you like them or not is up to you!

jimglas | July 11, 2019

what jumps out at me is that they both have huge, unnecessary grills that will decrease range

Joshan | July 11, 2019

Agree totally, thanks Charley!!

It really helps to see other options, and in this case I think it helps show just how far ahead Tesla is in their design approach.

I like the looks of the Audi on the outside better, I really do not like the Jag at all. It looks like a Station Wagon from the brady bunch. All it is missing is some wood paneling on the side.

Inside, it makes my mind screan GET OUT FAST. It is just like my Audi RDX, I really cannot wait for the Model Y, so I can get rid of thing.

calvin940 | July 11, 2019

@jimglas

The question of WHY?? always jumps out at me. I think honestly they consider no grill to be too radical for their brand market. Or maybe it is just laziness and factory re-tooling. Whatever it is, it's ugly and diminishing.

CharleyBC | July 11, 2019

@jimglas: Yeah, that struck me too. I tried sticking my finger through the holes in the Jag grille, and discovered they're not really even grilles. I think this is like the debate above about the interior design. They're designing the car to look like what people expect a car to look like. The grille came about from the practical need to cool an ICE, and now (some) people think it's an important aesthetic element. Heck, look at the early Model S. Even Tesla fell into this for a while with that big plastic oval on the nose.

But if a fake grille and lots of knobs will get someone to buy an EV who wouldn't otherwise, I call that a win.

Joshan | July 11, 2019

So does Teslaq you moron! They also test as well or better in EVERY safety test as the models you listed. Try again FUDster.

https://electrek.co/2019/02/10/tesla-software-update-bling-spot-warning-...

Joshan | July 11, 2019

Can we really not even have one thread without Fish spewing the same lies he posts in EVERY THREAD!

calvin940 | July 11, 2019

FISH is flagged

calvin940 | July 11, 2019

@joshan don't bother engaging that crap. Just vote with your mouse.

spuzzz123 | July 11, 2019

Lol it is entertaining to read a thread where people are screaming at someone who appears to have nothing posted. Eventually he will realize it is a waste of keystrokes

Joshan | July 11, 2019

ya I need to listen to calvin and just stop replying and just flag. That way people are not conufused later thinking I am a raving lunatic.

lbowroom | July 11, 2019

Calvin, he's now posting in as many topics as he can, spreading his presence out, each with a negative message

lbowroom | July 11, 2019

he's a true professional

vmulla | July 11, 2019

Only thing I like are the seats.

Magic 8 Ball | July 11, 2019

The longest crybaby tantrum I have seen yet, not professional, he is just a whiny crybaby trying to catch TESLA's attention.

Saaaaaaaaaaaaad.

CharleyBC | July 11, 2019

Hey, y'all, I was just trying to share some pictures, not start a food fight. :(

Joshan | July 11, 2019

And we appreciate it Charley, just ignore the theatrics :) The fishy smell is starting to air out...

spuzzz123 | July 11, 2019

Nice pics thanks for sharing. I do honestly hope they succeed - and by that I mean I hope they convert all brand loyal jag /Audi fans to their respective evs.

lordmiller | July 11, 2019

Who is @Joshan yelling at? Is he schizophrenic? LOL....

vmulla | July 11, 2019

Yup. Seats seem cozy, that's an upsell option for Tesla in the future.

Funny, I loved Audi, owned an A4. Funnier, I paid attention to Tesla S because I thought it looked like a nice Jaguar.

calvin940 | July 11, 2019

I also liked my A6 at the time I had it, but what made me happy before, no longer works.

Joshan | July 11, 2019

have to make the seats cozy without leather though! I am pretty sure the only thing left that is leather is the steering wheel, and even that is only until they can find an alternative that doesn't wear out.

gballant4570 | July 11, 2019

What strikes me is how my taste in automobiles has evolved since buying a Model 3. Prior to last year I would have loved either of those two cars, with the exception of the short range. Today they look too busy, cramped, and over-done.
Of course before I owned an EV there were actually ICE cars that I thought were nice cars as well, for many years. Just goes to show that you are never too old to learn or evolve.

Thanks for posting, CharleyBC.

Joshan | July 11, 2019

Today agree on that GB!

I bought an decked out Acura ILX about 3 years ago with about 8k in aftermarket options (it cost more than my Model 3). and I loved it and thought I had an amazing car! My wife had a 215 Porsche Boxster which was her dream car.

Than we test drove a Model 3 when at the mall one day when they were offerinf test drives. We put down a downpayment that day, brought both are cars to Carmax that week and had the Model 3 at home 6 days later.

Joshan | July 11, 2019

damn typos.... grrrr

calvin940 | July 11, 2019

@Joshan

Porsche 911 C4 Coupe. Bought a brand new one in 1999. Was my dream car and loved it for about 10 years.

My tastes, needs, and desires have matured and now I own my new Dream car, the M3.

jordanrichard | July 11, 2019

Jag and Audi have to keep their corporate looks so as to not offend their existing customers since that is where most of their buyers will be coming from. Take the front end off 99% of the cars out there and you would have a very hard time guessing what car you were looking at. I mean, look at the BMW i3, if it did not have a BMW badge on it and some trace of the "kidney grill", you would never in a million years guess that it was a BMW.

The legacy car companies have to stick to a script, design wise.

Joshan | July 11, 2019

That kind of thought process will be their demise. Hate to keep using the iPhone example, but everyone said it would fail for the same reason. The video off Ballmer making fun of it is hysterical now.

What people want today is NOT what they will want tomorrow and those not setting the trends will be history.

wailor | July 11, 2019

The thing about design and preferences is that they change and you really don’t know what you really like till you try all options at the same time if you can.

I was gong ho about getting the model S. It was bigger which I like and preferred the vertical screen too. However I test drove both the S and Model 3 in the same day and could not in good conscience stick with my initial preference for the S. I had previously told my wife I hated the minimalist nature of the 3 but after driving it, changed my kind. It was when I was asking about the visual for the other cars around me on the S which is actually in the small screen behind the steering wheel, that it dawned on my the brilliance of model 3s design. I thought the 2 buttons on the steering would be too little to manage the car but after a few minutes, it’s sticks.

gballant4570 | July 11, 2019

wailor, my wife & I also went through the same process. The Model S was the one I wanted. The difference though with the Model 3 in $$ and range for the $$ got my attention, and I reserved one. I still did not actually decide until June last year - by then we had seen both, side by side, and while I was a bit apprehensive about the UI the new battery tech plus the range for the $$ swung us both in the direction of keeping the reservation. We configured by the end of June.
At this point I see the S as needing some modernization....

Mike UpNorth | July 11, 2019

OP

Cool - thanks for the photos.

legna_fo_htaed | July 11, 2019

I saw an I Pace in garage and Audi was sponsoring an event in Aspen recently that had E-Trons taking people around town. The I-Pace was really nice, but I've seen too many issues and the price for the range is not worth it. I was NOT a fan of the E-Tron at all. Funny enough an E-Tron was parked right next to the urban supercharger just to promote it to Tesla owners I'd guess. Glad to see the electric vehicle market growing though, consumers need options and these are both viable choices to help continue the growth of BEVs.

eplaskett | July 11, 2019

@CharleyBC

Thanks for posting these - good photos!

The Audi's interior is very nicely done, which comes as no surprise. They and their sister companies really do know how to do an interior. I agree that there are too many buttons and switches and that our Model 3s' minimalism is the way of the future, but Audi/VW interiors do still look great. After the maintenance nightmares of my old VW, however, I would never buy another one.

Surprisingly, I don't like the color of the Audi; while blue is my favorite color, I typically don't like blue cars, but Audi's blues tend to be the exception. Not in this case. Maybe it's just the photos and the lighting, but that car doesn't look good in that color.

Do the Jaguar's seats really have holes in the seat backs? Why on earth? That looks potentially uncomfortable, and quite possibly annoying if you had kids in the back seat who decided it would be fun to poke you.

calvin940 | July 11, 2019

"The one thing that jumps out at me is the 100 knobs, buttons aqnd levers on the inside of the car."

"FISH: All the same ones Audi drivers have been buying for years."

Because nobody until Tesla was smart enough to consider not having all of them.

hzb | July 11, 2019

count my vote in thinking that the fake front grille of the Audi is hideous. as ugly as a Lexus front.

SnowZA | July 12, 2019

People tend to be a bit irrational when it comes to look and feel - I have had arguments with people who refuse to use particular PC applications just because they don't support a particular color scheme and will use demonstrably inferior products instead just because they "look nice". When you step up to something large and expensive like a car, those opinions and prejudices also get magnified accordingly.

My current car is a Peugeot 308 - my Model 3 is scheduled for delivery in a month or so (I'm in Europe. Waiting times are still long). The Peugeot also has a pretty minimalist dash - not quite to the same extent as the Teslas, but much more so than most other ICE cars. The reduction of physical buttons is one of the things that attracted me to the car in the first place, but it is also one of the things that put many of my friends off about the car. Likewise the grill - I love the lack of grill on many EVs, but I have friends who absolutely hate the styling simply because the grill is missing.

There are definite advantages and disadvantages to having physical controls, just like there are definite advantages and disadvantages to having them all on the screen. The Teslas are better in that respect than my car, because of the responsiveness of the screen - which I think will reduce the complaints a lot of people have about it - but I think there are a significant number of people who will just always prefer having all the buttons. Different people want different things.

Choice is always good. For many people, whether the Model 3 is objectively better or worse than another car in most metrics is totally irrelevant - they want what they want, and the Model 3 isn't necessarily it. It's the same as mobile phones - you have Tesla on the one side (think iPhone), with a particular design language and style, and then you have everyone else on the other side (think Android), where, while there are similarities between implementations, there are also massive differences, and every variant has a market. There's just no way you are going to get the entire world to standardize on one single phone (or car), and that's a good thing, because it drives everyone to be constantly improving to try to attract a bigger share of the market.

While I totally agree that ICE vehicles are not the future, a lot of people still need to be convinced. Having more choice for them that might more closely match what they are used to or expect in a car can help sway people towards EVs.