Nissan article

Nissan article

Perhaps one of the reasons hitting TSLA stock today

shop | February 15, 2013

What a bad article - how can you have a rather lengthy article purporting to analyse the EV market and not mention Tesla once? And they say, almost in passing, that Nissan will likely move to hydrogen powered cars without mentioning how that's going to work (like no fuel available, anywhere? EVs have electric sockets everywhere).

bradslee | February 15, 2013

Nissan is a Japanese auto manufacturer. Japanese did not invent automobile and of course could not truly appreciate the real innovative power of the Silicon Valley. Tesla Motors is NOT another Nissan or Toyota. Period.

jeroens | February 15, 2013

When the first automobile was born... "25 Benz vehicles were sold between 1888 and 1893"
25 over 5 years, with all those Horse and Wagons around, a blimp. This technology must fail. Automobiles/Cars are doomed...

As Apple would put it the adaptation rate of Tesla (or EV's) is unprecedented...

jk2014 | February 15, 2013

It's funny how just two weeks ago Nissan announced a big build out of a network of 500 charging stations over next 18 months... why would you do this if you're cutting EV program?

Brian H | February 15, 2013

For hybrids, too?
Anyhooo ... They probably see the writing on Tesla's wall. Model S, at twice the price, will outsell the total Leafs in history this year, and it's not hardly trying yet. TM has scared off all other companies with the superiority of its product/tech.

Remember the Space Shuttle? That huge external tank was there for a reason: liquid hydrogen. Trapping it in zeolites or other materials is possible, but hydrogen is best burned as part of -- natural gas! It provides 50% of the energy (CH4 + 2 O2 → CO2 + 2 H2O). This applies even to fuel cells; their best H2 source is NG. So apparently EVs'/Tesla's biggest competitor is de facto NG. Which also happens to be the cheapest (new) source of electricity (gas turbines).

jat | February 15, 2013

I'm not buying that Nissan is backing away from EVs either -- they just opened a plant in TN to build LEAFs. They have been offering hybrids before as well.

It certainly isn't the first BI article negative to EVs.

Brian H | February 16, 2013

The change of mind at the top takes time to trickle down. Nissan made them, and they didn't come. I think the revelation by the AZ heat that the batteries were inadequately cooled may have been the death blow.

shs | February 16, 2013

Out today:

Nissan says that its all-electric Leaf has broken the 50,000-units-sold threshold, as the Japanese automaker looks accelerate demand with the start of US Leaf production in Tennessee this year.

Seems like a strange announcement if they were stop production.

jk2014 | February 16, 2013

+1 @shs

Hills | February 16, 2013

Here is the press release. I don't know what to think of either this release or the Businessinsider article. Only 650 Leafs sold in the US in January? More EV sales would be better for Tesla.

Nissan says that its all-electric Leaf has broken the 50,000-units-sold threshold, as the Japanese automaker looks accelerate demand with the start of US Leaf production in Tennessee this year.

Nissan has sold about 7,000 Leafs across Europe, where the EV is sold in 17 countries. About 19,500 of those Leafs were sold in the US in 2011 and 2012.

In all, Nissan Leaf drivers have put more than 260 million kilometers (162 million miles) on their cars, with one Japanese owner clocking in about 110,000 miles.

The company last month dropped the price of its 2013 Leaf by $6,400 to a base of $28,800. Nissan's January US Leaf sales fell 3.8 percent from a year earlier to just 650 units, as the company looked to unload its 2012 model-year inventory. Read Nissan's press release below.

shs | February 16, 2013

An explanation from Nissan about the Leaf's poor January sales:

"a shortage of inventory during the transition to U.S. assembly of the 2013 model year Nissan Leaf'"

And for whatever reason the 2013 mode production cost is supposed to be lower.

jk2014 | February 16, 2013

Does anyone know who makes the powertrain for MB EV?

Hills | February 16, 2013

Daimler AG is a major investor in Tesla (as is Toyota). Don't know answer to jk2014's question.

Brian H | February 16, 2013

Whether the cost is lower or not, is it still a loss-leader? At that volume, a loss per car is not going to kill the company, but it must be planning to make margin someday. Stein's Law of Economics: "If something cannot go on forever, it will stop."

Didja hear about the response of the Marketing Manager to the Cost Comptroller's refusal to fund a project because it lost money on every sale? "We were planning to make it up on volume."