Tesla vs. Fisker Survey

Tesla vs. Fisker Survey

To all Tesla and Fisker enthusiasts,

I am an MBA student at the Paul Merage School of Business at UC Irvine and currently taking a marketing class. For our group's final project we decided to compare Tesla and Fisker. We are analyzing various segments of the customers in this emerging market. If you currently own, or are seriously considering purchasing one of these vehicles, we would tremendously appreciate it if you would take our survey. It is completely anonymous and is only going to be used for data for this class project as we are not affiliated with any company.

Here is the survey link:

Thank you very much.

cloroxbb | November 7, 2013

Who on earth would want a Karma now?

gtwalkon | November 7, 2013

We are looking at different "wants and gets" with customers for the different cars. We know that Fisker is going through some tough times, but we also want to see exactly why and what could be done to make it better from a marketing perspective.

DarrellH | November 7, 2013

Sounds like an interesting project. But design and engineering are Fisker's problems, not marketing.

RanjitC | November 7, 2013

Forget re-opening Fisker there are plenty of plug in hybrids in the market with much lower prices.

Captain_Zap | November 7, 2013

I thought Fisker was gone.

I don't see any comparison with Tesla since the Fisker was a hybrid and it had poor performance. Fisker was a compromise car while the Model S is not.

gtwalkon | November 8, 2013

True. Fisker is a hybrid, but we decided to compare two cars in the EV luxury car market and Fikser was also local. The Karma was the closest comparison to Tesla.

Roamer@AZ USA | November 8, 2013

I had a Karma on deposit for two years. Test drove the car and cancelled my order. The only thing the Karma had was an exotic car look. It was a pretty basic hybrid with a cramped lousy interior.

I have owned an S85 since March. Get my second car next week. Absolutely love the car.

The Fisker and Tesla have NOTHING IN COMMON.

The Tesla is a breakthrough technology that has nothing that compares to it. It is truly an entirely new and innovative product.

Brian H | November 9, 2013

Dig up a Coda instead?

Timo | November 9, 2013

I agree with Roamer, "The Fisker and Tesla have NOTHING IN COMMON".

In fact there is no car that could be directly compared to Model S. Something like Audi RS7 comes close, but they all lack the interior and cargo space that Model S has.

Brian H | November 9, 2013

Just considering the mass distribution: having batteries, not to mention a "range-extender" engine, above the CoG, especially at the same level as the occupants, requires frame strengthening and layout which makes occupant space and safety very hard to achieve. The skateboard may expose the battery to (e.g.) more debris damage, but the trade-off (assuming aggressive damage and fire control features as designed into the MS) is very favourable. I don't think Elon was blowing smoke when he asserted that safety was the #1 design priority.

SamO | November 10, 2013

Better off comparing the model S to a Cadillac ELR or a BMW i or a leaf.

Fisker is dead as disco.

Captain_Zap | November 10, 2013

I was comparing the Tesla to an Aston Martin, a Jaguar and an Audi when I bought.

Suturecabre | November 11, 2013

Fisker did all the things wrong that Tesla got right....that's about all they have in common. I agree the Karma is more exotic looking, yet I think the Model S looks better. Also, execution and performance are worlds apart. The Karma broke down during Consumer Reports' testing!

Fisker does not have Elon Musk's vision, nor the philosophy of Tesla. You get the sense that Elon truly believes in his company, wants to revolutionize the world, and takes great pride in doing so. Whereas with Fisker, it feels more like a group of bean counters saw an opportunity, threw some off-the-shelf components together, gave it a nice appealing visage, and called it a car. Except there's no unifying theme to it, nothing that gives it its own identity or makes it feel purpose-built. They clearly didn't do their homework or put in enough of their own research and engineering, so the finished product comes off as slipshod and aimless, to put it nicely, or an unreliable piece of admittedly attractive crap, to be succinct.

ccpartridge | December 28, 2013

Im on the reserve list for the Model X Signature model. The Tesla gallery was nice enough to lend me a P85 S model for the weekend to show to possible buyers. The common complaints were:

1- Uncomfortable rear seat /without armrest, actually made passengers nauseous
2- No cup holders
3- No privacy for Console/ sliding doors would be nice
4- Rear windshield has limited view
5- No storage in doors
6- There should be no charge for items above that are listed as accessaries.

The common consensus was that a cars of this luxury level all have the above.

I am assuming the above issues have been addressed for the Model X..or I would have to cancel.

EDH AL | December 28, 2013

You should cancel. I wouldn't buy a car without cupholders, console privacy, limited rear window dimensions, and storage in doors ... unless, of course, that car will be the successor to a model that is regarded by many as the best-in-class in terms of performance; recipient of Car Of The Year awards from the likes of Motor Trend Magazine, Automobile Magazine, and Yahoo! Automobile Reviews; listed among Time Magazine's "Best New Inventions" for 2012; named 2012 Reader's Choice Car of the Year by; recognized by the New York International Auto Show as 2013 World Green Car of the Year; considered "top-rated car ever" by Consumer Reports; received the highest safety rating possible by the NHTSA (two-years running); and generally one hell of a nice car to drive.

Seriously, let us know what cupholding, console closing, large rear windowed, storage compartmented door, high performanced, elegant gem of a car you decide to buy instead.

Brian H | December 28, 2013

Rear seat bracing is an issue (for adults, anyway). Especially given the mania that seems to grip MS drivers when the connection between intention and torque is so direct!

WhisperingCJ | December 28, 2013

I'm surprised no-one has mentioned that Fisker have now gone bankrupt and were sold off to a newly formed Hong Kong group (highlighting that they owned very little of the technology used and so was sold for only $25 mil despite being listed as "worth" $500 mil in assets)
They really seemed to have mis-managed that one to death.

SamoSam's comment "Fisker is dead as disco" was on the nail!

It's a big blow to US taxpayers, and a blow to people with reservations who are now trying to get their reservation back, but...
"Think of the Beiber; won't someone think of the Beiber!?"

negarholger | December 28, 2013

@ccpartridge - cancel is your best option. Your wishes and Teslas intentions are not aligned at all.

blue adept | December 29, 2013


Tesla's model lineup, the Roadster, the Model S, the soon to be deployed Model X, and the eventual Model E, are ALL actual EV's.

What use to be Fisker's lineup, his "Karma", was a hybrid...There is NO "comparison", be it real, imagined or contrived.

Please troll elsewhere for the technological information that would be necessary to make Fisker's bit viable.

Thank you.

Brian H | December 29, 2013

Actually, the inside door handle is a storage pocket, too. And there's a "kangaroo pouch" below the driver's knees on the seat front.

jonlivesay | December 30, 2013

Can't compare the two, Fisker is dead in the water. Tesla is like nothing else out there. The Tesla interior is perfect for me, of course the back seat is not bucket seats, it fits three adults across it. Most cars do not fit three across. Since I've owned my Tesla we have not put a drop a gas in it, no oil changes, no maintaining except tire rotations. I will admit that you kind of need to hold occasionally when in the car, acceleration catches you off guard !

Gary-L | January 1, 2014

When I consider purchasing a vehicle, cup holders are the last thing on my mind.

Then again, that could be my German heritage where I focus on driving and I want the proper functions, switches, and knobs intelligently laid out so I do not have to take my eyes off the road. It took a long, long, L-O-N-G time before Volkswagen gave in and included cup holders for the VW Jetta because, as they say, the driver should be focused on his driving and nothing else.

Haeze | January 2, 2014

I actually see that as an argument FOR cupholders. When I go for food, and decide to take a drink back with me, I would rather have the drink resting in a cupholder while I drive. This is infinitely safer than having to keep it between my legs, or somewhere that it could spill, distracting me from driving. Just because you have a cupholder in the car, doesn't mean you are drinking the beverage while driving.