In my job I work with different people every week. Some I might have worked with before, some I make a point to try to work with, but in general I meet and work with new people every time I go to work.
Every single trip for the past few months, I have worked with at least one, if not 2 or 3 people who say their next car will be a Model 3. I just got home from work at of the 4 people I was working with, 3 said their next car will be a Tesla. These people do not have a reservation now. They don't own a Tesla now. They have never owned a BEV or even a hybrid. They won't be ready for a new car for a couple/few years. But they all want a Model 3.