Have read and seen various videos from the reveal. Assuming the information to be true. Motor Trend has a very detailed review of the car based on a drive test with great photos. http://www.motortrend.com/cars/tesla/model-3/2018/exclusive-tesla-model-...
Other than $9,000 for the "long range" version and apparently $1,500 for the larger wheels (no brainer at that price), the rest of the options available (not many) are priced exactly the same as the Model S or X.
$5,000 for the "premium package", seems pretty high as I assume it won't contain as much as the premium package of the Model S or X.
$5,000 for Enhanced Auto Pilot
$3,000 for Full Self Driving capability (whenever that comes)
And $1,000 for any of the paint upgrades (smaller car, shouldn't it be cheaper to paint?).
$9,000 for 310 miles sounds good. Guess it depends on how much larger the battery actually is. Despite battery costs coming way down to under $150 per kWh, Tesla is still charging $1,000 per kWh on the S & X. Pretty pricey considering the cost. Guessing the low range version is a 55? & long range around a 75? If that's the case, then they're only charging $450 per kWh, which isn't bad.
$1,500 compared to $5,500 for the Model S wheel upgrade is a bargain.
Relative to the price of the car, the others are pretty excessive. They were already excessive on the Model S. Half priced car, so they're going to make their money on AP & Premium package. All cars already have AP hardware, so it's still $8,000 to "flip the switch".
My math, assuming the articles and videos I read (all posted today after the event from people that were at the event)...
$35,000 Base model
$9,000 long range option
$1,000 any color other than black or white
$5,000 premium package
This does not include: All Wheel Drive, Performance Package. Air Suspension.
If Tesla follows the model for the premium options matching the S & X, that would be $5,000 for AWD, $20,000 Performance & $2,500 for Air Suspension, adding another $27,500 to bring the eventual price for the top Performance Model in at around $86,000. Yikes!! I guess that's still half of what a fully loaded P100D is at $175,000 +/-.
The biggest turnoff I heard is that the $5,000 premium package includes Tinted Glass on the ceiling, thus if you don't fork over $5,000, you get clear glass and basically get baked anywhere the sun rises in the East and sets in West. I imagine that could be one thing MANY will complain about and Tesla will have to change. Clear glass just isn't going to work, even if it has UV protection.